Tracey Benjamini

Cat Cambridge

Polaroid Kicks-off HSN Partnership With Polaroid Hour

  • 7/2/2010

Minneapolis, MN (July 2, 2010) – Polaroid today announced a partnership with interactive multi-channel retailer HSN to further strengthen Polaroid's retail presence. Polaroid will also bring on-air personality and tech expert Katie Linendoll on board as a product spokesperson.

Read More

MIT Museum's Polaroid Exhibit to Feature Exclusive Lady Gaga Polaroid Photograph; Bobby Sager Announced as Polaroid's New Chairm

  • 6/30/2010

Cambridge, MA (June 30, 2010) – Polaroid today gathered at the MIT Museum to celebrate the brand’s rich 73-year history and bright future. Polaroid presented an exclusive photo of Lady Gaga, Polaroid’s Creative Director, to the MIT Museum that will become a part of the Polaroid artifacts at the museum, while naming Bobby Sager as Chairman of the Board for Polaroid.

Read More

Polaroid Signs Licensing Agreement for Polaroid Home Electronics in Latin America

  • 6/8/2010

MINNEAPOLIS – June 8, 2010 – Polaroid today announced the signing of a five-year exclusive licensing agreement with AMW Latin America (AMW LA), a manufacturer and distributor of consumer electronics in 25 countries across Latin America.

Read More

Lady Gaga Named Creative Director for Specialty Line of Polaroid Imaging Products

  • 5/5/2010

LAS VEGAS - 2010 International CES - January 5, 2010 - PLR IP Holdings, LLC, owners of the Polaroid™ brand, today announced a multi-year strategic partnership with Lady Gaga, who will serve as creative director for a specialty line of Polaroid Imaging products.

Read More

MIT Museum Receives 70 Years of Polaroid History in Donation From PLR IP Holdings

  • 5/5/2010

CAMBRIDGE, Mass. (May 5, 2010) MIT Museum announced today that PLR IP Holdings, LLC (PLR), the owner of the Polaroid brand, has donated a collection of classic Polaroid products and prototype designs from its 73-year archive.

Read More

Starlight to Manufacture and Market LCD TVs Under the Polaroid Brand

  • 4/29/2010

MINNEAPOLIS (April 29, 2010) PLR IP Holdings, LLC (PLR), the owner of the Polaroid brand, today announced the signing of a 6-year licensing agreement with leading consumer electronics manufacturer and distributor, Starlight Marketing Limited (Starlight), a wholly owned subsidiary of Starlight International Holdings Limited.

Read More

Lady Gaga Leads Polaroid Creative Session In Tokyo

  • 4/17/2010

On Saturday April 17th, Lady Gaga, the Polaroid Creative Director, led a creative team meeting in Tokyo to collaborate on designs for upcoming co-branded products

Read More

Starlight To Expand Digital Entertainment Product Category Under The Polaroid Brand

  • 3/24/2010

MINNEAPOLIS – March 24, 2010 – PLR IP Holdings, LLC (PLR), the owner of the Polaroid brand, today announced the signing of a five-year licensing agreement with leading consumer electronics manufacturer and distributor, Starlight Marketing Limited (Starlight), a wholly owned subsidiary of Starlight International Holdings Limited, for the US and Canada.

Read More

Polaroid Unveils New Product Line-Up At CES

  • 1/7/2010

LAS VEGAS - 2010 International CES – January 7, 2010 – PLR IP Holdings, LLC, owners of the Polaroid brand, today launched a new product line-up at the 2010 International Consumer Electronics Show (CES), including new instant digital products, the long-awaited return of classic Polaroid instant film and a modern version of the OneStep instant film camera, plus new flat panel televisions and more.

Read More