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Polaroid Introduces Line of Hi-Definition Sports Video Cameras That Allow Users to Capture Life On-the-Go

Posted: Sep 20, 2012
Polaroid introduces a new line of hi-definition sports video cameras at Photokina, September 18-23 in Cologne, Germany. The newest additions to Polaroid’s robust instant camera and camcorder offering, the Polaroid XS sports video cameras provide users with the ability to take videos and still images in a variety of sport settings. Waterproof technology, low-light capabilities and a sleek, lightweight form enable action enthusiasts to capture and share all of life’s adventures. Additionally, video and images can be captured virtually anywhere thanks to a variety of mounts that come standard with each model.

Polaroid’s philosophy for the past 75 years has been about sharing life with fun and easy-to-use products,” says Polaroid President Scott W. Hardy. “Our new line of hi-definition sports video cameras brings this idea to a new level. Whether you are downhill skiing or surfing at your favorite beach, the cameras offer the portability, durability and versatility needed to capture and share your most memorable moments.”

Offered by C&A Marketing, Inc., an authorized Polaroid licensee, the Polaroid XS hi-definition sports video camera line features a number of versatile models. All models come equipped with bike and helmet mounts to help capture any type of action and media cables to easily share memories with friends and loved ones.

The Polaroid XS7 is designed for action. Features include:

The Polaroid XS20 is just the right camera to document your adventure on land or sea. Features include:
The Polaroid XS100 is ready for action with its easy-to-use single button record. Features include:
The Polaroid XS hi-definition sports camera line has a suggested retail price of $69.99, $99.99 and $199.99. Cameras will be available at Polaroid retailers in mid-October.

The Polaroid Brand
Across several generations, people regard Polaroid as one of the most trusted, well-respected and recognizable brands when it comes to technology. The history of Polaroid began 75 years ago, with its roots stemming back to Polaroid instant film, cameras and camera accessories – thus was the introduction of the famous Polaroid Classic Border Logo which is still recognized today as a true landmark of photography. In recent years, Polaroid has expanded its range of products in consumer electronics and photography, such as 3D TVs, tablets, instant cameras and mobile printers, e-book readers, digital high-definition camcorders, waterproof digital cameras and more. People can expect to see new Polaroid products that will deliver the fun, instant gratification and value that the brand has long stood. For more information, visit www.polaroid.com.

Polaroid, Polaroid & Pixel, Polaroid Color Spectrum and Polaroid Classic Border Logo are trademarks of PLR IP Holdings, LLC.

About C&A Licensing, LLC
C&A Marketing is a leading global distributor of digital cameras, camcorders, and related accessories in the consumer technology market. Headquartered in Ridgefield Park, N.J., C&A Marketing is the Polaroid Licensee for their accessories and instant digital camera line. With over two decades in business, the depth and breadth of their inventory is constantly expanding as is their presence and reputation in the consumer electronic marketplace.

 
 

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Instantly recognizable. Instantly reassuring. The Polaroid Classic Border lets you know you’ve purchased a product that exemplifies the best qualities of our brand and that contributes to our rich heritage of quality and innovation.

©2012 PLR Ecommerce, LLC. All Rights Reserved. Polaroid, Polaroid & Pixel, Polaroid Classic Border Logo and Polaroid Color Spectrum are trademarks of PLR IP Holdings, LLC.