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MINNEAPOLIS, MN, November 8, 2011 - Today Polaroid announced the Z340 Instant Digital Camera, the next step in the evolution of the famed instant camera. Featuring a full-function 14.0 megapixel digital camera and integrated ZINK® printer, the Polaroid Z340 camera delivers a new twist on the instant experience. The Polaroid Z340 camera allows users to customize each individual photo between snap and share - making the newest product from the Polaroid family a digital photo booth that turns your images into a new social currency in less than one minute.
Since the launch of the Polaroid Land Camera in 1948, the first instant camera, people around the world have enjoyed the magic of Polaroid instant photography. The Polaroid Z340 camera delivers the same instant experience that is synonymous with the Polaroid brand: a simple, quick and easy way to capture, print, share and create with snapshots from our lives.
Unlike any other camera available today, the Polaroid Z340 pays homage to its analog predecessors, yet contains an advanced, easy-to-use digital feature set. Designed for portability, the Z340 combines a 14.0 megapixel digital camera with a ZINK-enabled printer using the ink-free Zero Ink Printing Technology from ZINK Imaging to deliver a 3x4'' print - the same size as the classic Polaroid photos that captured millions of special memories over the past 63 years. The Polaroid Z340 camera gives you even more options for instant printing: choose the iconic Polaroid Classic Border Logo or full bleed and contemporary 3x4'' photos.
Polaroid photos connect people together in a way that is more personal than any photo tag slideshow or comment box yet digital images shape our stories\" said Scott W. Hardy PresidentPolaroid. "The Z340 brings these two worlds together in harmony by merging the excitement of the instant printing experience with the ease of digital photography and sharing. We're very excited to share the wonders of instant photography with a new generation."