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Polaroid Signs Licensing Agreement for Polaroid® Home Electronics in Latin America

Posted: Aug 06, 2010
MINNEAPOLIS – June 8, 2010 – Polaroid today announced the signing of a five-year exclusive licensing agreement with AMW Latin America (AMW LA), a manufacturer and distributor of consumer electronics in 25 countries across Latin America.

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Polaroid Kicks-off HSN Partnership With Polaroid Hour

Posted: Jul 02, 2010
Minneapolis, MN (July 2, 2010) – Polaroid today announced a partnership with interactive multi-channel retailer HSN to further strengthen Polaroid's retail presence. Polaroid will also bring on-air personality and tech expert Katie Linendoll on board as a product spokesperson.

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MIT Museum's Polaroid Exhibit to Feature Exclusive Lady Gaga Polaroid Photograph; Bobby Sager Announced as Polaroid's New Chairman

Posted: Jun 30, 2010
The Polaroid artifacts are of major significance to the MIT Museum not only for its intrinsic technical and historical value but because of Dr. Edwin Land's strong connections with MIT" said Deborah Douglasthe MIT Museum's curator of science and technology.

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MIT Museum Receives 70 Years of Polaroid® History in Donation From PLR IP Holdings

Posted: May 05, 2010
CAMBRIDGE, Mass. (May 5, 2010) MIT Museum announced today that PLR IP Holdings, LLC (PLR), the owner of the Polaroid brand, has donated a collection of classic Polaroid products and prototype designs from its 73-year archive.

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Lady Gaga Named Creative Director for Specialty Line of Polaroid Imaging Products

Posted: May 05, 2010
LAS VEGAS - 2010 International CES - January 5, 2010 - PLR IP Holdings, LLC, owners of the Polaroid™ brand, today announced a multi-year strategic partnership with Lady Gaga, who will serve as creative director for a specialty line of Polaroid Imaging products.

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Starlight to Manufacture and Market LCD TVs Under the Polaroid® Brand

Posted: Apr 29, 2010
MINNEAPOLIS (April 29, 2010) PLR IP Holdings, LLC (PLR), the owner of the Polaroid brand, today announced the signing of a 6-year licensing agreement with leading consumer electronics manufacturer and distributor, Starlight Marketing Limited (Starlight), a wholly owned subsidiary of Starlight International Holdings Limited. 

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Lady Gaga Leads Polaroid Creative Session In Tokyo

Posted: Apr 17, 2010
On Saturday April 17th, Lady Gaga, the Polaroid Creative Director, led a creative team meeting in Tokyo to collaborate on designs for upcoming co-branded products. Tokyo was an inspirational setting for the meeting, and Lady Gaga was truly visionary in her role. 

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Starlight To Expand Digital Entertainment Product Category Under The Polaroid® Brand

Posted: Mar 24, 2010
MINNEAPOLIS – March 24, 2010 – PLR IP Holdings, LLC (PLR), the owner of the Polaroid brand, today announced the signing of a five-year licensing agreement with leading consumer electronics manufacturer and distributor, Starlight Marketing Limited (Starlight), a wholly owned subsidiary of Starlight International Holdings Limited, for the US and Canada.

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Polaroid® Unveils New Product Line-Up At CES

Posted: Jan 07, 2010
LAS VEGAS - 2010 International CES – January 7, 2010 – PLR IP Holdings, LLC, owners of the Polaroid brand, today launched a new product line-up at the 2010 International Consumer Electronics Show (CES), including new instant digital products, the long-awaited return of classic Polaroid instant film and a modern version of the OneStep instant film camera, plus new flat panel televisions and more.

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