The best of life is analog.
Sand between your toes. Butterflies in your stomach. Their hand in yours. Life’s best moments happen out there – in the real, physical, touchable, analog world.
With a hyperfocal 4-lens system, sonar autofocus, our most powerful flash and new scene analysis function, all packed into an iconic point-and-shoot design, the Polaroid Flip is the ultimate instant camera to capture your beautifully imperfect, analog life.
In celebration of the launch of our new camera, Polaroid Flip, we invite you to join the Polaroid Analog Experience in three cities across the globe. Paris, Tokyo & London.
Lock up your phone, unlock a Polaroid Flip and explore the city through an analog lens (on your analog legs). Guided by one of our favourite expert Polaroid Guides, you’ll see the city in all its screen-free analog glory.
Book your ticket for Paris here, and for London here. Tickets for Tokyo are coming soon.
Hyperfocal 4-lens system for beautifully sharp shots.
The Flip uses four sharp lenses which are automatically selected depending on the distance to the subject. This means four focal sweet spots (compared to the two on the Now/Now+) that ensure sharper focus for a variety of styles, from cultivated portraits to spontaneous street photography.
Sonar autofocus ensures your subject is always in focus.
The Flip uses sonar waves to assess the subject of your shot and then selects the correct lens for maximum focal clarity. An added bonus? Since sonar isn’t affected by light, the Flip works just as well in dark or super bright conditions. Sharp shots, no matter your style of photography.
Our most powerful flash for any lighting conditions.
The flash in our Flip is our most powerful ever thanks to the design-space allocated in the Flip’s ‘lid’. It’s also capable of adapting its power according to the distance of your subject – up to 4,5 meters away. With the Flip, tricky light situations aren’t that tricky.
Scene analysis for well-exposed pictures, more often.
Through the Viewfinder LED, the Flip’s Scene analysis alerts you when your shot is over or underexposed, and when your subject is too close. There’s nothing like fair warning before taking a bad shot.
Shop the new Polaroid Flip
